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Eyewear design by hoet Optics since 1884

Hoet design

Sight and insight
Limitations stimulate creativity

The Hoet Design Studio accepts freelance design assignments from companies that want to include an exclusive line of eyewear to enhance their brand or identity.
Private individuals can also have their eyewear designed
for them personally.

You never make a first impression twice.


Hoet is driven by passion for innovation,
new techniques and materials.
The company creates unique eyewear designs
that never fail to amaze and in which aesthetics,
innovation and wear comfort are perfectly balanced.

Participation in international fairs

MIDO
Milan Eyewear Show
Fieramilano, Rho, Italy
Lab Academy 
03/02/2024 - 05/02/2024

 

References

Miga

A collaborative capsule of forward-thinking eyewear launching in early 2022 

The project's conception started in 2019 at SILMO when the co-founder of Miga Studio, Alessandro Fedalto and the HOET design team met for the first time.
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Morrow Eyewear

Autofocal lenses in a beautiful pair of eyeglasses: definitely possible!
We prove that with the frames that we have designed for Morrow Eyewear.
They developed the groundbreaking technology of autofocal lenses and we ensured that these can be discretely integrated in stylish eyewear.
Read more

Morà Eyewear

Eyewear in marble? Hoet loves challenges …

Hoet was approached by an Italian company with know-how in fine mechanics and marble, but without any experience in eyewear.
It took only one visit to the company to understand that there is a perfect match between Hoet and Morà.
Read more